Fundamentals Course – January 2023


Alan Barefield
Mississippi State University  
Department of Agricultural Economics 
P.O. Box 5187
Mississippi State, MS  39762
662.325.7995 (office)
662.312.0874 (cell)

Jason Guidry
Halifax Partnership
Director, Trade and International Partnerships
1657 Grafton Street
Suite 701, North Tower
Halifax, NS  B3J 0E9

Devon Mills
Mississippi State University 
Department of Agricultural Economics
P.O. Box 197
82 Stoneville Road
Stoneville, MS  38776

Session Recordings

Extra Resources

Pre-Course Resources

Section 1 – Introduction

Section 2 – BR&E Models

Section 3 – Introduction to Program Planning

Fundamentals Course Homework – Session 1 – RESPONSES

Section 4 – Community Assessment

 Data Sources and Examples

Specific Data for Class Participants

  • Emsi data
  • Esri data
    • The following reports are the Tapestry Segmentation reports that I showed you in yesterday’s session.
    • The following is a list of the different types of reports that can be generated for a specific region.  Please realize that I am limited to the number of reports that I can generate in a specific time period, so I cannot generate all of these reports just because you would like to see them.  Also, all of the sales prediction reports are going to be sorely off because of the corona virus scare.  However, if you think that you have a need for a few of these reports, let me know and I’ll generate them for you.
      • Census Profile; Housing Profile; Population Summary; Age 50+ Profile; Age by Sex by Race Profile; Age by Sex Profile; Automotive Aftermarket Expenditures; Business Locator; Business Summary; Community Profile; Crime Summary; Demographic and Income Comparison Profile; Demographic and Income Profile; Detailed Age Profile; Disposable Income Profile; Dominant Tapestry Map; Electronics and Internet Market Potential; Executive Summary; Finances Market Potential; Financial Expenditures; Graphic Profile; Health and Beauty Market Profile; House and Home Expenditures; Household Budget Expenditures; Household Income Profile; Housing Profile; Major Shopping Center Locator; Major Shopping Center Map; Market Profile; Medical Expenditures; Net Worth Profile; Pets and Products Market Potential; Recreation Expenditures; Restaurant Market Potential; Retail Demand Outlook; Retail Goods and Services Expenditures; Retail Market Potential; Site Details Map; Site Map; Site Map on Satellite Imagery – 0.4 Miles Wide; Site Map on Satellite Imagery – 0.8 Miles Wide; Site Map on Satellite Imagery – 1.6 Miles Wide; Sports and Leisure Market Potential; Tapestry Segmentation Area Profile; Times Series Profile; Traffic Count Map; Traffic Count Map – Close Up; Traffic Count Profile

Section 5 – Social Capital

Fundamentals Course Homework – Session 2 – RESPONSES

Section 6 – Roles of Local Leaders

Section 7 – Survey Design and Implementation

Section 8 – Visitation Training

Section 9 – Red Flag Review

Section 10 – Survey Analysis and Reports

The following link is a report by Eric Canada and Tyler Baines of the Center for Regional Competitiveness (CREC).  With the demise of the e-Synchronist software, CREC felt that it would be of service to examine other software packages that could be oriented to BR&E efforts and provide a synopsis of the features that these packages could provide.  The companies that agreed to be interviewed are listed in alphabetical order and no rating is provided.    Canada and Baines – Economic Development Software Review

Section 11 – Action Team Planning

Fundamentals Course Homework – Session 3 – RESPONSES

Open Ended Survey Homework

Open Ended Survey Question Analysis2

Barefield – COVID 19 BRE Round 2 Survey Results – Final Report


Section 12 – Program Evaluation

Section 13 – Community Input and Implementation

Section 14 – Special Topics in BR&E

Section 15 – Management of an Economic Development Organization

Section 16 – BREI Certification Requirements

Section 17 – Summary of Good BR&E Practices

Fundamentals Course Final Assignment – RESPONSES